Grow
Social media and content for small businesses
Regular, useful posts that keep you in front of past customers and bring new ones in. Written, scheduled and published for you, so you're not thinking about it on a Tuesday night.
What it is and who it's for
Most small businesses know they should post more, and most don't, because there's a job to finish. This service takes it off your plate. We plan a month of content, write it in your voice, publish it on two platforms and send a newsletter to the customers you already have. All we need from you is photos of the work.
It's for businesses whose customers come back, refer friends or take time to decide: clinics, cafés, trades with repeat clients, professional services. If you've done the branding and the website, this is what keeps them working.
What's included
- A monthly content calendar, sent to you for approval before anything is posted
- Twelve posts a month across two platforms of your choice, written in your tone of voice
- Simple graphics and photo editing from the pictures you send us
- One blog article a month on your website, written to answer a real customer question
- One email newsletter a month to your customer list
- A Google reviews strategy: when to ask, what to send, and a link that makes it easy
- A plain-English monthly summary: what went out, what got attention, what's next
- One person to talk to, not a content team you've never met
What's not included
Paid social advertising is not included, though we can quote it once the posts show what works. Professional photography and video are extra; phone photos usually do the job. We won't buy followers or post daily for the sake of it. Search engine work is covered by SEO and Google Ads.
How it works
Set up
A 30-minute call about your customers and voice. We tidy your profiles and set up the review link.
First calendar
A month of posts, the blog topic and the newsletter outline, sent to you for a yes or a tweak.
Publish
Posts go out on schedule, the blog is published, the newsletter is sent. You send photos when you can.
Review
A short summary and a 15-minute call to plan the next month. Keep going or stop: no lock-in.
Price and what moves it
Social Media and Content
from $1,000/month
- Content calendar and posting on two platforms
- Monthly blog and email newsletter
- Google reviews strategy
- No lock-in; cancel any time
Common questions about social media and content
Which platforms do you post on?
Two of your choice, and we'll help you pick. For most trades it's Facebook and Instagram; for professional services it's often LinkedIn and Facebook. Two platforms done well beat five done badly.
Where does the content come from?
From you, mostly. Once a month we have a short call about the jobs you've done and the questions customers keep asking, and you send us phone photos. We turn that into the posts, the blog and the newsletter. Nothing goes out without you seeing the calendar first.
How is this different from SEO?
SEO makes you visible to people already searching. Content keeps you in front of people who aren't searching yet: past customers, neighbours, referrers. The blog and newsletter also help the SEO over time. You can start with either.
Ready to stay in front of your customers?
A 20-minute call, a plan for the first month, and content that sounds like you.